Every company must do some type of promoting. This is how people learn about your company, in turn equaling more business. You may be wondering what is the best way to promote your funeral homes. This is through advertisement. You may just have to put a little more effort into it because not everyone is looking for funeral services and they might be a little less interested in that compared to other business. That's okay though. Here are three easy ways to promote your business.
Social Media
The number one way to promote and advertise now days is through social media sites such as Facebook, Twitter, Instagram, and LinkedIn. These sites get millions of visitors in just a single day. Imagine the number in a month. However due to the amount of visitors there is even more post daily. Therefore, it is important to keep up with the number of daily posts. With Facebook the suggested number of posts per week is at least five if not more than that. Twitter is a little higher with one a day, and Instagram is even higher than that with several times a day. This may seem like a lot and it is but it is worth it as this is our number one resource, we must use it to our full advantage.
Radio Advertising
The average person commutes 45 minutes to and from work daily. Multiply this by the millions who listen to the radio while in the car and you will be able to see why this is the second best way to promote your company. However unlike television or social media, when broadcasting on the radio potential leads has no visual interest. Therefore, it is important to be very descriptive when recording your message. It can be hard in the 60 seconds you have. But this is a must. Talk about the services you provide for the funeral planning along with the personalization or items such as prayer cards, tributes, and memorial programs. Give listeners an idea of what you offer through mental pictures.
Partner With Companies
As horrible as it may sound, on of the main ways to promote a funeral business is to partner with companies that have to deal with funerals every day. Some of these places include, but is not limited to, nursing homes and hospitals. People in these two professions deal with death on a daily basis. Therefore, grieving families may ask for suggestions on places to host the funeral. This is where they mention your company. Consider making some flyers and business cards to leave with them. That way they can give your information to families easily.
These are just a few suggestions to get you started in a new promotion direction. If you chose to use any or all of this, one thing to keep in mind is consistency. In order to stay present in someone's mind you must stay consistent with all your efforts.
Every company must do some type of promoting. This is how people learn about your company, in turn equaling more business. You may be wondering what is the best way to promote your funeral homes. This is through advertisement. You may just have to put a little more effort into it because not everyone is looking for funeral services and they might be a little less interested in that compared to other business. That's okay, though. Here are three easy ways to promote your business.
Social Media
The number one way to promote and advertise now days is through social media sites such as Facebook, Twitter, Instagram, and LinkedIn. These sites get millions of visitors in just a single day. Imagine the number in a month. However, due to the amount of visitors there is even more post daily. Therefore, it is important to keep up with the number of daily posts. With Facebook, the suggested number of posts per week is at least five if not more than that. Twitter is a little higher with one a day, and Instagram is even higher than that with several times a day. This may seem like a lot and it is, but it is worth it as this is our number one resource, we must use it to our full advantage.
Radio Advertising
The average person commutes 45 minutes to and from work daily. Multiply this by the millions who listen to the radio while in the car and you will be able to see why this is the second best way to promote your company. However unlike television or social media, when broadcasting on the radio potential leads has no visual interest. Therefore, it is important to be very descriptive when recording your message. It can be hard in the 60 seconds you have. But this is a must. Talk about the services you provide for the funeral planning along with the personalization or items such as prayer cards, tributes, and memorial programs. Give listeners an idea of what you offer through mental pictures.
Partner With Companies
As horrible as it may sound, on of the main ways to promote a funeral business is to partner with companies that have to deal with funerals every day. Some of these places include, but is not limited to, nursing homes and hospitals. People in these two professions deal with death on a daily basis. Therefore, grieving families may ask for suggestions on places to host the funeral. This is where they mention your company. Consider making some flyers and business cards to leave with them. That way they can give your information to families easily.
These are just a few suggestions to get you started in a new promotion direction. If you chose to use any or all of this, one thing to keep in mind is consistency. In order to stay present in someone's mind, you must stay consistent with all your efforts.
